in its first statement since the killings the nra has this to say. quote, out of respect for the families and as a matter of common decency we have given time for mourning, prayer and a full investigation of the facts before commenting. the nra is prepared to offer meaningful contributions to help make sure this never happens again, end quote. cnn's george howell is following the politics and power of the nra. david mattingly shows us how talk of gun control is triggering a spike in gun sales. george, let's begin with you and the nra. what does it mean by meaningful contributions? >> carol, fair to say, it's an open ended statement. and since that statement, since the shooting, the nra has been silent. we know their facebook page, they took that down briefly. their twitter account also went cold. now both are back up. touting this big announcement friday. what that big announcement will be we have yet to see. again, we know their website is also up and run ing. you played just a moment ago a bit of this -- this program called cannon company. that's a